Do you want to increase your sales? What are you willing to do to make it happen?
For several years, I have been part of a marketing group, and one of our members was recently interviewed on a conference call. He buys cars from consumers and sells them to dealers at the auto auction. He sells 250 cars a week, while his competitors sell only 3 or 4. How does he do it?
One of the reasons for his success is his process. He built processes for three key categories:
- Getting consumers to call to get a quote on selling their car.
- Setting a meeting with the seller and his appraiser, who will make the actual offer to buy the car.
- Buying the car, getting repeat and referral business, and receiving a positive Yelp review.
Numbers two and three of the process are scripted, and his employees simply follow the script.
When he started his business 20 years ago, there were 8-10 steps in the overall process. Today, there are over 100 steps in the process.
Having processes or a system in place is the difference between a highly successful business and one that fails. The same is true for you as a salesperson.
Want to find out how processes can help grow your business? Contact me: [email protected]